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Does design actually matter?
Why your words might matter more than your Canva template...
Lizzie Hedding
September 01, 2025
Controversial for someone who has made a living as a brand designer for a good portion of the last decade, but I’ve been thinking a lot recently about how (sometimes) design – especially on social media – actually matters a loss less that we think it does.
Let’s get into it…
PS. Want to learn how to build and execute a social media strategy to capture attention, gain supporters and create change? We’ve just launched our Social Shift 10 week intensive and are exploring running a 2025 intake. Interested? You can find our more here or book in a time to chat!